Salesforce Marketing Cloud - Data Extension

Salesforce Marketing Cloud - Data Extension

Overview

This connector enables you to send and activate your subscribers into a Data extension of Salesforce Marketing Cloud (SFMC). A data extension in SFMC is a table with fields of data about your contacts. For more information about Salesforce Marketing Cloud, click here.

Instructions

Pre-requisites for using Salesforce Marketing Cloud - Data Extension in Wondaris

A pre-requisite for Wondaris to access the Sales Force Marketing Cloud (SFMC) API is to add a special “API Integration” package to your account. Please follow these steps to add it:

Step 1 - Install & Create a Package

This is required before you can add a component.

See the following for detailed instructions to install and create a package - SFMC - Create and Install Packages

Step 2 - Add API Integration Component

Navigate to the package created in Step #1 and under Components

  • Click Add Component, and select a component. Choose to create “API Integration

  • Please add all the following redirect URLs for all Wondaris production environment

https://explore.platform.wondaris.com/setup/social/salesforce/callback

See here for detailed instructions SFMC - Create an OAuth 2.0 API Integration in Enhanced Packages

Please enable Scope and Permissions for all the Data Extension scope and permissions.

• Data Extensions - Read, Write
Data extensions and relationships

See here for more information on SFMC - API Integration Permission Scopes

Using in Wondaris

  1. Go to Create Destination

  2. Select Salesforce Marketing Cloud - Data Extension destination type card

  3. Connect a customer app:

a. Click Add New to add a custom app to authorise to your SFMC account

b. Fill in the app setup screen with the required data:

  • App Name - Name your app anything you like.

  • Client ID - Client ID issued when you created the API integration in Installed Packages.
    SFMC - Authorization Code Reference

  • Client Secret - Client secret issued when you created the API integration in Installed Packages.
    SFMC - Access Token for Web and Public App Integrations

  • MID - Your Marketing Cloud Member ID (MID) for your SFMC account

  • API Subdomain - Your subdomain which is represented by a 28-character string starting with the letters "mc"

 

c. Click Next

4. Fill in the SFMC Import Data Extension Connection Setup

  • Connection Name - Name your connection. This is a required field.

  • Description - Though optional, it's a best practice to describe the connection for future reference.

  • Data Extension External Key - Insert the External Key - A unique value that identifies the data extension. You can find it on the Properties of the Data Extension. This is required.

 

  • Choose whether or not another user can override these settings when activating (Allow Override checkbox)

Available Fields

The destination fields are automatically predefined based on data fields in the Data Extension. Any newly added fields that SFMC - Data Extension allows can be added manually when mapping.

User choice and control

There is no user choice or control with this destination - please ensure you are aware of your data subject's rights when using this connector for anything.

For further support, please contact your Customer Success Manager (or your implementation partner) or contact support@wondaris.com